Micronutrients & Vitamins & Minerals Baste on 09 May 2007
“Great Taste Has Its Benefits”
In March this year Coca Cola announced in a press release the launch of Diet Coke Plus. This new member of the Coke beverage family will provide the consumer with 15% Daily Value of the vitamins B3, B6 and B12 as well as with 10% Daily Value of zinc and magnesium (calculated per eight-ounce serving).
Well, maybe this offers a great opportunity for a prospective, large scale health trial - considering the 1.4 billion servings Coke sells each day. I just worry somewhat about the data collection………
Out of interest I quickly searched Pubmed and here’s what I found (selection):
Belpoggi F et al.:
Results of long-term carcinogenicity bioassays on Coca-Cola administered to
Sprague-Dawley rats.
Ann N Y Acad Sci. 2006, 1076:736-52
Ladas SD et al.:
Gastric phytobezoars may be treated by nasogastric Coca-Cola lavage.
Eur J Gastroenterol Hepatol. 2002, 14:801-3
Malhotra S et al.:
Effect of an acidic beverage (Coca-Cola) on the pharmacokinetics of carbamazepine in healthy volunteers.
Methods Find Exp Clin Pharmacol. 2002, 24:31-3
Ellertson C:
History and efficacy of emergency contraception: beyond Coca-Cola.
Fam Plann Perspect. 1996, 28:44-8
Image taken from: wikimedia.org
